Latest Posts

April 20, 2025
You Are Not a Data Point: Why Undercroft Refuses to Track You

Modern surveillance isn't just a bug. It's a feature baked into the internet itself. At Undercroft Labs, we've chosen to take a stand, even if it costs us. This article explores how surveillance has become the default, why that matters, and how we're building an alternative rooted in privacy, trust, and respect.

April 19, 2025
How I Built and Deployed This Site in a Weekend (With Full SEO and No Backend)

A behind-the-scenes look at the tech stack and architecture powering the Undercroft Labs website.

April 18, 2025
Technical SEO Checklist (2025 Edition)

A comprehensive overview of technical SEO essentials for 2025, covering HTTPS, mobile-first design, Core Web Vitals, crawlability, indexability, structured data, error handling, pagination, and multilingual support.

April 14, 2025
Welcome to Undercroft Labs

An introduction to Undercroft Labs. A personal workshop for dev tools, micro-libraries, and lessons learned from 15 years of building software.